Skilled FMCG Promotion Manager at Castel Resources Consultancy Limited (3 Openings) in Nigeria
Organization:
- Castel Resources Consultancy Limited (3 Openings)
Job Location:
- Nigeria
Employment Type:
- Full time
Date Posted:
Job Description
Position Overview
- We are looking for an Skilled, Seasoned and Strategic Promotion Manager with a solid experience in FMCG to head the organizing and implementation of promotion programs in Lagos, Anambra, Benin.
- The preferred candidate will possess a strong insight of buyer conduct, corporate identity management, and analytics-based promotion plans.
- You will be in charge of conceptualizing and executing promotion strategies that lead corporate identity consciousness, buyer relation, and sales increase.
Primary duties
- Formulate and Implement Promotion Plans: Produce and execute combined promotion strategies for FMCG goods in sync with business targets.
- Corporate identity Management: Lead corporate identity equity by making sure regular communication tone, positioning, and graphics identity through all platforms.
- Market Analysis & Buyer Findings: Evaluate industry trends, contest, and buyer conduct to recognize development potentials.
- Marketing Management: Strategy and supervise 360° promotional initiatives which includes digital, ATL (TV, radio, print), BTL (activations, campaigns), and trade promotion.
- Product Launches: Head go-to-market plans for new product development and current product upgrades.
- Financial plan Management: Oversee promotion financial plans, track ROI, and enhance expenditure for maximum effectiveness.
- Cross-Operational Partnership: Collaborate with Sales, Trade Promotion, Product Development, and Stock Chain to guarantee alignment and implementation.
- Agency & Vendor Management: Organize with innovative, media, and digital agencies to supply influential marketing on time and within financial plan.
- Digital Promotion Monitoring: Head digital programs which includes SEO, SEM, branded storytelling, and social platforms relation.
- Effectiveness Evaluation: Track, documentation, and enhance KPIs to evaluate marketing performance and endorse enhancements.
Credentials
- Bsc in Promotion, Business Management, or a relevant field (Master of business administration will be an added advantage).
- 5+ years of promotion expertise, with a minimum of 3 years in FMCG.
- Established history in coordinating corporate identity portfolios and successful product launches.
- Robust logical, strategic thinking, and project coordination competencies.
- Clear articulation and interpersonal abilities.
- Skilled in digital promotion platforms, business intelligence channels, and Ms office tools.
Preferred Competencies:
- Expertise in coordinating large promotion financial plans.
- Capability to adjust rapidly in a dynamic, attractive environment.
- Understanding with promotion automatic control resources and CRM operational structures.
- Effective guidance and team management capabilities.
Application Due Date
- Wednesday 13th Aug, 2025
Steps To Apply
Suitable applicants should send their Resume to: castelhrjobs@gmail.com using the Position name as the subject of the email.