Advancements Manager, Reserve at at Guinness Nigeria Plc in Ikeja, Lagos

About The Operation

• Our Promotion team are creators, assisting to build and develop some of the world’s most loved brands.
• We craft amazing linkages with people around the world to celebrate our brands’ legacies and reimagine them for the world today, and into the future.
• Everything we do is underpinned by a strong insight of our customers, actions, practices, and technical solutions.
• Using our genius and creativeness, we unlock our brands’ uniqueness, comprehend their objective, and put them central to celebrations everywhere.
• Together, we’re celebrating diversity and difficult stereotypes through our marketing and promotion. Wherever your skills lie, from Design to Buyer Organizing, you’ll be celebrated and helped in our welcoming environment.

Position duties

• Head feature advancement: Head the development of notions, design & communications for new corporate identity launches & corporate identity extensions on current brands basis buyer findings. Finalize this through the GATE (authorization) process, rallying the company behind your aspiration. Work in collaboration with the Stock Corporate identity Adjustment Managers and Revenue generation Managers to formulate and monetize the feature advancement.
• Build purposeful winning Brands that are built in culture to win the hearts & minds of customers. Inject your artistic touch and robust judgement to assess corporate identity information exchange and connected content; formulate creative & combined initiate marketing.
• Use findings to sell more: Leverage buyer and customer insight to produce findings on buyer conduct that successfully supply advancements uptake and great business-related implementation. Collaborate with media and digital to guarantee that initiate plans are advised by practices and big changes that reflect buyer conduct.
• Supply combined implementation: Compose summaries that motivate within and outside the organization associates to produce advancement and radical creative thoughts and that enable new launches to be established in culture, lead rapid consciousness, field experiment and accomplish fame on time and within financial plan.
• Forge powerful strategic collaborations: Formulate efficient and jointly exciting connections with agencies, GBT, cross operational teams to enable the business to attain set targets
• Be entrepreneurial: Constantly pursue new findings and make linkages to recognize and turn avenues into reality.
• Project coordination: Work on various projects/launches simultaneously; this requires a high level of framework, difficulty, and self-discipline to guarantee that launches take place on time
• Show high-performing group executive guidance: Productively shape & motivate the cross-operational project team to supply the aspiration by building solid connections, holding tough conversations when needed. This requires competence in uplifting the business to the avenue that advancements show for future business.
• Results tracking: Build a deep knowledge of the business and the relative business-related levers necessary to supply the effectiveness goals; measure and intervene to guarantee all new launches supply set critical indicators. Judgment-based prompt escalation and course correction will be necessary to secure wanted outcomes.

Credentials

Suitable appropriate tertiary certification – academic qualification / certification Appropriate Post Graduate Certification is preferred

Expertise:

At least 4-5 years’ expertise in corporate identity promotion (creative invention expertise advantageous).