Brand officer at Gem HR Consulting in Agungi, Lekki – Lagos

Position Overview

We are seeking a strategic, innovative, and extremely innovative Brand officer to assist shape and elevate our corporate identity. The preferred candidate will collaborate with the Innovative Director, Social platforms Team, and the Executive team to formulate and implement corporate identity plans that resonate with our audience, enhance our corporate identity identity, and lead measurable business expansion.

Primary duties

• Formulate and execute analytics-based corporate identity plans that match with our entire targets and positioning in the fashion/premium experience industry.
• Team up with the innovative group and social platforms team to guarantee uniformity in corporate identity communication tone, tone, and beauty therapy through all platforms.
• Carry out complete market analysis and market benchmarking to recognize market trends, client findings, and corporate identity avenues.
• Lead and head the formation of influential corporate identity marketing, narrative creation programs, and promotion activations.
• Recognize and pitch strategic alliances, corporate identity strategic collaborations, and influencer
• connections that match with our corporate identity DNA.
• Head brainstorming sessions and strategic organizing sessions with internal teams to produce creative promotion creative thoughts and marketing.
• Track and evaluate corporate identity key indicators, client response, and market response to constantly enhance and enhance corporate identity plans.
• Ensure brand identity uniformity in all client touchpoints – from social platforms and wrapping to events and retail expertise.
• Convert sophisticated corporate identity visions into clear graphics and verbal communication tone in partnership with UI/UX professionals and content creators.
• Show corporate identity plan findings and marketing results for executive review with implementable strategic guidance.

Credentials

• 3–5 years of demonstrated expertise as a Brand officer, Brand development manager, or Community engagement manager – preferably inside the fashion or premium experience sector.
• Deep knowledge of fashion/premium experience market forces, audience psychology, and narrative creation methods.
• Outstanding documented and spoken communication competencies with a talent for crafting captivating communication tone.
• Competence in corporate identity positioning, content ideation, marketing plan, and buyer conduct evaluation.
• A cooperative mentality with the capability to operate cross-operationally with creatives,
• brand promoters, and executive guidance.
• Self-starter, creative thinker, and outcomes-driven specialist.
• Must reside on the Island, Lagos.

Valuable abilities:

• Expertise operating with influencer promotion and corporate identity strategic collaborations
• Robust visual communication and narrative creation competencies
• Understanding with design and content formation resources (e.g., Canva, Adobe Suite, etc.)
• A in-depth enthusiasm for fashion, premium experience, and modern-day practices