Social media personnel / Digital producer at Onetouch Graphix in Lagos

Explanation

Are you a innovative powerhouse with a enthusiasm for narrative creation, group building, and digital plan? We’re seeking a agile Social media personnel / Digital producer to take our corporate identity and customer presence to the next level. This position blends creativeness with plan, requiring someone who can craft captivating content, spark conversations, and lead switches across various channels—which includes a vibrant WhatsApp group. If you love producing scroll-stopping videos, designing content that changes, and building engaged online networks, this is your stage!

Position Overview

The Social media personnel plays a key role in our company by conceptualizing and carrying out an efficient social platforms plan. Their duties comprise of producing compelling content, moderating online channels, and evaluating key indicators. Ultimately, the objective is to improve corporate identity consciousness, attract visitors, and promote a positive reputation through the strategic use of social platforms channels. This is an Hybrid position of one day In-field.

Duties

• Formulate and preserve thorough content calendars and strategies in sync with corporate identity targets.
• Work alongside internal teams to guarantee content aids broader promotion plans.
• Produce compelling and visually appealing content which includes graphics, short-form videos, reels, and stories.
• Compose captivating captions and copy tailored to each operational base.
• Oversee day-to-day activities of social platforms accounts (Instagram, Facebook, LinkedIn, TikTok, Twitter).
• Track relation, address comments/messages, and promote group growth.
• Design and implement Meta ad marketing attentive on head production and transformation.
• Enhance ad effectiveness using A/B running test, audience targeting, and data analysis.
• Track evaluate key indicators (reach, relation, switches).
• Evaluate social platforms indicators and findings to enhance plan and documentation on marketing effectiveness to participants.
• Offer consistent documentation with findings and strategic guidance for advancement.
• Stay informed on social platforms practices, operational base status reports, and emerging content data layouts.
• Strategic trial with new creative thoughts to keep content fresh and applicable.

Certification

• Bsc in Promotion, Communications, or a relevant field with 2-5 years of expertise.
• Expertise coordinating social platforms accounts across various channels, with a concentration on Instagram, LinkedIn, WhatsApp Group and TikTok.
• Competence in Canva, CapCut, Adobe Innovative Suite, and Meta Ads Manager.
• Robust visual content editing and narrative creation competencies.
• Expertise coordinating online networks, especially WhatsApp groups.
• Clear articulation and people skills.

Necessary Competencies:

• Capability to formulate and execute a cohesive social platforms plan in sync with entire business targets
• Competence in producing compelling and premium quality content (text, image, video) tailored across multiple social platforms channels.
• Ability in nurturing and moderating online networks to build brand commitment and client relation.
• Ability to evaluate social platforms indicators and use analytics-based findings to enhance plans and show ROI.
• Expertise in coordinating and optimizing paid social platforms marketing to attain specific targets which includes switches and head production.
• Solid understanding of popular social platforms channels and their respective industry standards.
• Outstanding documented and spoken communication competencies to productively engage with followers, work alongside cross-departmentally, and oversee influencer connections.
• Capability to think imaginatively, produce new creative thoughts, and strategic trial with creative social platforms promotion tactics.
• Basic expertise in SEO principles and branded storytelling plans to enhance social platforms content for search engines.
• Flexibility to modifications in social platforms practices, algorithms, and operational base status reports, while preserving a initiative-driven approach to learning.
• Expertise in coordinating social platforms financial plans productively and optimizing ROI on marketing spend.

At least Requirement:

• Innovative mindset and analytical abilities.
• Meticulousness and dedication to precision.
• Flexibility to modifications in social platforms practices and channels.
• Capability to operate independently and jointly within a collaborative environment.
• Robust documented and spoken communication competencies.
• Project coordination competencies to manage various duty and due dates productively.
• Basic comprehension of social platforms marketing and paid marketing.
• Public speaking
• Team Player
• Customer Connections
• Capability to operate in a dynamic environment