Digital Promotion Executive at Maybrands Nigeria Limited in Lekki, Lagos

Role summary

Your Position is to strategy to strategize formulate and execute every facet of digital business promotion strategy to reach more people, grow our earnings, and build more resilient connections with our target groups.

Duties

• Head the organizing and implementation of the digital promotion plans to advance Maybrands solutions to clients.
• Strategize arrange and oversee all e-mail marketing, events, social platforms pages and applicable innovative content per the promotion calendar to attract visitors and grow switches on the website.
• Oversee online customer conversion and retention programs which includes SEO, email, affiliate promotion, graphics and community-related promotion.
• Explore, endorse and execute new upgrades that can grow income, corporate identity consciousness and enhance entire customer experience by evaluating the outcomes of ongoing endeavors.
• Email Promotion: Strategy and oversee a fixed timetable of email promotion activity, growing our subscriber base and producing compelling, applicable content which includes running test to enhance outcomes.
• Use Google Data analysis and other business tracking resources to make strategic and tactical strategic guidance.
• Benchmark, measure and evaluate outcomes of online promotion programs which includes e-mail marketing, events, campaigns, SEO promotion, affiliate programme and future online promotion programs.
• Collaborate with the web developers to make necessary modifications in the website if necessary.
• Execute keyword analysis in synchronization with Maybrands business targets to enhance current content and uncover fresh opportunities.
• Offer SEO evaluation and strategic guidance in synchronization with elements and framework of websites and web pages.
• Offer strategic guidance and implement/oversee plans for content development in synchronization with SEO targets – general and keyword specific.
• Assist to produce and assist promotion content to socialize and use for social platforms purposes (e.g. client videos summaries, client case studies, blog posts, posts from analysts and clients).
• Keeping current with the latest practices and industry standards in online promotion and measurement.
• Undertaking any other obligations commensurate with the accountabilities of the post.

Qualifications

Applicants should have a Bsc with 2 - 5 years work expertise.