Social media personnel at a Dynamic Sales and Marketing Firm - Fadac Resources and Services Limited in Lagos

Position Overview

The Social media personnel will formulate and implement social platforms plans to boost corporate identity consciousness, engage target groups, and identify potential clients for our business development team. This position will collaborate with the business promotion & sales departments to align content with income targets, leveraging channels like X, Instagram, LinkedIn, and others to lead measurable outcomes.

Primary duties

• Formulate and execute social platforms plans to grow corporate identity visibility and assist sales marketing.
• Produce, curate, and timetable compelling content (posts, videos, graphics) tailored to target target groups.
• Oversee and grow social platforms accounts, which includes X, Instagram, LinkedIn, Facebook, and TikTok.
• Track social platforms data analysis to monitor productivity, enhance marketing, and documentation on KPIs (e.g., relation, head production, switches).
• Work alongside the business development team to produce content that leads head production and aids customer purchase.
• Stay informed on social platforms practices, resources, and industry standards to guarantee creative and attractive plans.
• Engage with followers, address comments/messages, and build group connections.
• Organize with the promotion team to align social platforms endeavors with broader marketing, campaigns, and product launches.
• Oversee paid social platforms marketing marketing, which includes allocation of budget and effectiveness tracking.

Credentials

• Bsc in Promotion, Communications, or a relevant field (or equivalent expertise).
• 2+ years of expertise in social platforms management, ideally in a sales or promotion environment.
• Established history of growing social platforms presence and pushing measurable outcomes (e.g., head production, switches).
• Deep knowledge of social platforms channels, resources (e.g., Hootsuite, Buffer), and data analysis (e.g., Google Data analysis, operational base findings).
• Outstanding content formation competencies, which includes copywriting, graphic design (Canva, Adobe Innovative Suite), and visual content editing.
• Understanding with paid community-related marketing (e.g., LinkedIn Ads, Meta Ads Manager).
• Clear expression and partnership competencies to operate with cross-operational teams.
• Capability to interpret data and modify plans to meet sales-driven targets.
• Innovative, structured, and capable to thrive in a dynamic environment.