Digital Promotion Executive at GCS Education in Lagos

About the Position

The Digital Promotion Executive will be in charge of organizing, conceptualizing, and carrying out digital promotion plans that lead consciousness, relation, and head production across all digital channels. This position requires a self-driven individual with a enthusiasm for digital creative invention, content formation, and effectiveness data analysis.

Primary duties

• Formulate, execute, and oversee the company's digital business promotion strategy.
• Strategy and implement online marketing to lead directs, traffic, and corporate identity visibility.
• Design, build, and preserve a robust presence across all social platforms channels.
• Carry out consistent keyword analysis, track SEO effectiveness, and suggest content optimization.
• Compose and issue compelling blog content to lead website traffic and audience relation.
• Send bulletins, bulk messages, and preserve regular email reach out with customers.
• Track and evaluate the effectiveness of marketing, website traffic, and user relation across channels.
• Work alongside the media and innovative teams to design and roll out compelling promotion content.
• Recognize new digital practices and execute industry standards through all platforms.
• Oversee customer databases and help in head production and fostering methods.
• Formulate and track digital promotion financial plans

Qualifications

• Bsc in Promotion, Communications, or relevant field.
• 1–3 years of expertise in digital promotion or similar position.
• Competence in social platforms channels (Facebook, Instagram, LinkedIn, TikTok).
• Expertise with SEO, Google Data analysis, email promotion platforms
• Robust content drafting and copywriting competencies.
• Capability to oversee various projects and marketing at the same time.
• Meticulous with robust logical and analytical abilities.
• Enthusiasm for creative invention, creativeness, and digital narrative creation.