Evaluator - Master Corporate identity Youth Teens Data Group Projects Promotion at MTN Nigeria in Ikoyi, Lagos
Organization:
- MTN Nigeria
Job Location:
- Ikoyi, Lagos
Employment Type:
- Full time
Date Posted:
Job Description
Purpose
Formulate Thematic, Voice centric and Enterprise initiatives marketing that build robust corporate identity equity in addition to mentor clients into the immersion of a bold new digital world so they can make advancement in life and leverage corporate identity assets to lead customer conversion, retention and incremental usage across all client and Business segments.
Explanation
- Formulate and implement corporate identity equity building plans for Masterbrand.
- Assist to oversee strategic model for the development of Thematic, Voice & Data propositions for Youth, Teens, Digital solutions and other Enterprise/Group- wide business marketing.
- Track key market indices as they affect corporate identity perception, preference, affinity, equity, income and market distribute.
- Help in conceptualizing rollout strategies and route to market plan for all thematic marketing
- Help in conceptualizing information exchange materials for all Thematic, Voice & Data propositions for Youth, Teens, Digital solutions and other Enterprise/Group- wide business marketing.
- Formulate, implement and oversee corporate identity equity and affinity growing projects and assist segments on other corporate identity building projects
- Envision buyer purchase and usage increment campaigns in conjunction with segment managers to leverage corporate identity properties
- Leverage MTNF programs to improve corporate identity equity (Formulate cause promotion marketing marketing with Corporate Solutions)
- Offer Corporate identity assist to other processes like Human resources/Network Group/IT, Risk, Investor Relations, CR etc.
- Oversee and oversee supporting marketing agencies with the corporate identity managers.
- Oversee generation of marketing innovative materials e.g. Outdoor, TV, Press and Radio etc
- Track Rival initiatives – (Other Telcos, MVNOs, FMCGs)
- Assist Strategic Management of all thematic marketing in building corporate identity equity, data & voice proposition programs to stimulate adoption in addition to Group/Enterprise-wide business marketing to lead product consciousness/adoption in business networks.
- Ensure prominent visibility of all MTN branded Enterprise-wide business marketing across the country, using both traditional and digital mediums of marketing.
- Oversee recordkeeping and synchronization of the innovative agency. Recordkeeping will comprise of but not restricted to, lifting agreements, processing payment, addressing any concerns etc.
- Guarantee adherence with the MTN corporate identity CI regulations across all brand collateral; POS materials, merchandising materials etc.
- Ensure Thematic, Voice & Data propositions for Youth, Teens, Digital solutions and other Enterprise/Group- wide business marketing are deployed productively to supply business targets to the corporate identity in time, to cost and in-full.
- Efficient supervising of rival’s initiatives and buyer campaigns programs etc.
- Assist in structuring promotion information exchange plans for corporate identity building programs to lead corporate identity equity and TOMA.
- Develop information exchange plans designed to promote usage for voice propositions and Enterprise business proposals.
- Organize all Marketing, Brand communications and Events connected with thematic launches.
- Formulate information exchange messages that will role MTN as network of choice in the minds of individual clients and business entities thereby delivering mental executive guidance in the adoption of goods, solutions and initiatives.
Qualifications Education:
- First academic qualification in associated discipline
- Tertiary certification in promotion, economics or any other community-related science
- Master of business administration will be an added benefit
- A specialist certification of CIM or any other promotion associated specialist body
- Member of NIM (Nigerian Institute of Promotion)
- Membership of ARCON would be beneficial.
- Fluent in English
Expertise:
- 3-7 years’ expertise which comprises
- At least 3 years’ expertise in an zone of specialization; with expertise in directing/coordinating participants
- Expertise operating in a medium to large company
- Expertise in corporate identity management and project coordination in a promotion department or marketing
- Expertise of Corporate identity plan, Positioning, and Information exchange plan with wide expertise of corporate identity management
- Outstanding Promotion verbal abilities especially during the formation of information exchange messages.
- Expertise in stakeholder engagement/relation
- Expertise in FMCG or telecommunications market
Application Due Date
- Friday 26th Sep, 2025
Steps To Apply
Suitable applicants should: Click here to submit application online