Support Promotion Manager at DAG Industries Nigeria Limited in Ikeja, Lagos

Position Overview

The Support Promotion Manager aids the organizing, development, and implementation of promotion plans and marketing to advance the organization’s goods or solutions, improve corporate identity consciousness, and lead sales increase. This position includes managing promotion initiatives, coordinating content, assisting market analysis, and making sure smooth implementation of advertising programs across various channels.

Primary duties

• Help in conceptualizing and executing promotion strategies, marketing, and advertising plans.
• Carry out market analysis to recognize client needs, practices, rival initiatives, and avenues.
• Assist in coordinating the organization’s corporate identity presence across digital and offline channels.
• Work alongside sales, product development, and other teams to align promotion initiatives with business targets.
• Supervise content formation for social platforms, websites, bulletins, and marketing assets.
• Track and evaluate the effectiveness of marketing, getting ready documentation with findings and strategic guidance.
• Oversee connections with vendors, marketing agencies, and other external associates.
• Arrange and organize events, exhibitions, sponsorships, and product launches.
• Assist financial plan organizing and track promotion expenditures to guarantee cost-performance.

Credentials & Expertise

• Bsc in Promotion, Business Management, Communications, or relevant field.
• 5-10 years of related experience in promotion or corporate identity management.
• Expertise with promotion platforms, data analysis channels, and CRM software is a plus.
• Expertise in digital marketing (Google Ads, Meta Ads, etc.) is desirable.

Key Competencies & Skills:

• Deep knowledge of promotion principles, brand identity, and digital promotion.
• Competence in social platforms management, SEO, email promotion, and content formation.
• Critical thinking with the capability to analyze data and industry trends.
• Clear articulation, visual communication, and people skills.
• Creativeness and solution-oriented capability.
• Robust planning abilities with meticulousness.
• Capability to operate under pressure and deliver on time.