Meta Ads Specialist at Crescita Solutions in Lagos

Position Overview

We are recruiting a Meta Ads Specialist to strategize initiate, and enhance ad marketing across Facebook, Instagram, and other Meta channels. The preferred candidate should possess a good comprehension of paid community-related marketing, audience targeting, and marketing optimization to lead measurable ROI.

Primary duties

• Strategize set up, and oversee Meta ad marketing for corporate identity consciousness, head production, and switches.
• Carry out audience analysis and targeting to reach the right demographics.
• Produce captivating ad copy and work alongside the design team for graphics.
• Track marketing effectiveness and enhance for better outcomes.
• Oversee ad financial plans productively and ensure marketing stay cost-productive.
• Offer consistent documentation with findings and strategic guidance.
• Stay informed on Meta operational base rules, practices, and industry standards.

Qualifications

• Demonstrated expertise coordinating Meta Ads marketing with measurable success.
• Deep knowledge of audience targeting, pixel setup, and transformation tracking.
• Capability to evaluate marketing data and make informed decisions.
• Clear articulation and planning abilities.
• Capability to operate independently in a remote, nimble environment.

Preferred Credentials:

Expertise operating in a digital agency or with various customers. Understanding with resources which includes Meta Business Suite, Ads Manager, and Google Data analysis.