Digital marketer at HR Business Consult in Abuja (FCT)

Position Overview

We are looking for a highly proficient and outcomes-driven Digital marketer to join our team in Abuja. This is a full-time position for a applicant requiring at least 3 years practical experience in organizing, carrying out, and optimizing digital promotional initiatives across various channels. You will be in charge of pushing online visibility, relation, head production, and entire digital growth for the organization.

Primary duties

• Formulate and implement complete digital promotion plans across various channels (Google, Facebook, Instagram, LinkedIn, YouTube, etc.)
• Oversee and enhance paid marketing marketing (Google Ads, Facebook Ads, etc.) for maximum ROI.
• Implement and track SEO/SEM plans to enhance search engine rankings and organic traffic.
• Produce, timetable, and oversee content across the website, blog, email, and social platforms channels.
• Track and evaluate KPIs which includes traffic, relation, transformation rates, and marketing effectiveness.
• Use resources like Google Data analysis, Search Console, and Meta Business Suite to documentation on promotion indicators and offer findings.
• Carry out market analysis and rival evaluation to recognize development potentials.
• Work alongside internal teams to align digital marketing with business targets and corporate identity communication tone.
• Oversee and improve the company’s social platforms presence and digital reputation.
• Stay current with the latest practices, technical solutions, and industry standards in digital promotion.

Preferred Credentials

Bsc in Promotion, Communications, Business, or a relevant field. Basic expertise in graphic design resources (e.g., Canva, Adobe Innovative Suite) will be an added advantage.

Qualifications

• At least 3 years practical experience in a digital promotion position.
• Proven competence in Google Ads, Facebook Ads, SEO, SEM, and email promotion.
• Skilled in using promotion platforms which includes Google Data analysis, SEMrush, Ahrefs, Mailchimp, Hootsuite, etc.
• Clear expression and content formation competencies.
• Outstanding logical and issue resolution abilities.
• Self-driven, structured, and competent of operating independently.
• Qualifications in digital promotion (Google Ads, Meta Plan, HubSpot, etc.) are a desirable asset.