Digital marketing specialist at Castel Resources Consultancy Limited in Port Harcourt, Rivers
Organization:
- Castel Resources Consultancy Limited
Job Location:
- Port Harcourt, Rivers
Employment Type:
- Full time
Date Posted:
Job Description
Position Overview
- We are seeking a proficient Digital marketing specialist with a robust concentration on SEO and Email Promotion to join our promotion team.
- The preferred candidate will be in charge of conceptualizing and carrying out plans to grow organic traffic, enhance search engine rankings, and engage target groups through targeted email promotions outreach.
- This position requires a analytics-based mentality, creativeness, and the capability to oversee various marketing at the same time.
Primary duties
- Formulate, execute, and enhance SEO plans to grow organic search visibility and lead certified traffic to the website.
- Carry out keyword analysis, market benchmarking, and SEO audits to recognize avenue for development.
- Track and documentation on SEO effectiveness using resources like Google Data analysis, Google Search Console, SEMrush, or Ahrefs.
- Strategize produce, and oversee targeted digital mail promotions to build customer interest and retain clients.
- Segment email lists and personalize content to enhance relation, launch rates, and switches.
- A/B test email subject lines, content, and CTAs to enhance marketing performance.
- Work alongside content, design, and development teams to align SEO and email promotion programs with entire corporate identity targets.
- Stay informed on the latest SEO practices, email promotion industry standards, and digital promotion platforms.
- Oversee promotion automatic control channels (e.g., Mailchimp, HubSpot, ActiveCampaign).
- Evaluate marketing data and produce practical findings to enhance future promotion endeavors.
Credentials
- Bsc in Promotion, Communications, or a relevant field (preferred) with 3-5 years of expertise.
- Demonstrated expertise in SEO and email promotion.
- Competence with SEO resources (Google Data analysis, Google Search Console, SEMrush, Moz, Ahrefs, etc.)
- Expertise with email promotion channels and automatic control resources (Mailchimp, HubSpot, ActiveCampaign, etc.)
- Deep knowledge of on-page and off-page SEO methods.
- Expertise in HTML/CSS will be an added advantage for email template customization.
- Outstanding critical thinking with the capability to analyze data and produce documentation.
- Robust documented and spoken communication competencies.
- Capability to oversee various projects and deliver on time.
Application Due Date
- Thursday 7th Aug, 2025
Steps To Apply
Suitable applicants should send their Resume to: castelhrjobs@gmail.com using the Position name as the subject of the email.