Top level Effectiveness Promotion Manager at ParcelHero in Abuja (FCT)
Organization:
- ParcelHero
Job Location:
- Abuja (FCT)
Employment Type:
- Full time
Date Posted:
Job Description
About the Position
- ParcelHero looks for a Effectiveness Promotion Manager to lead significant growth and enhance our promotion financial plan across paid digital channels for both our price comparison on-site and ParcelHero Pro.
- This practical position will head our SEM and SEO plan, supervise paid media marketing, and work alongside cross-operational teams to execute creative growth programs.
- The priority is to lead a higher volume of incoming directs and user purchase that ultimately transform to clients and income for ParcelHero.
What Will You Be Doing?
- Plan and Implementation: Formulate and implement a complete effectiveness business promotion strategy, which includes SEM, SEO and other paid media channels (e.g., Google Ads, social platforms marketing, display marketing).
- Channel Optimization: Constantly enhance promotion channels to optimize ROI, concentrating on user purchase, activation, relation, and retention for both B2C and B2B target groups.
- Cross-Operational Partnership: Collaborate with Product Promotion, Sales, Processes, Data analysis, and Innovative teams to align promotion endeavors and lead business expansion for both the ParcelHero price comparison operational base and ParcelHero Pro.
- Analytics-based Strategic judgment: Leverage data analysis resources (e.g., Google Data analysis, Google Tag Manager) to monitor productivity indicators, recognize practices, and inform analytics-based decisions across all effectiveness promotion initiatives.
- Financial plan Management: Oversee and enhance the promotion financial plan to guarantee productive distribution of assets across all paid channels.
Qualifications
- Bsc in Promotion, Business, or a relevant field.
- 5+ years of expertise in effectiveness promotion, with a established history of pushing growth and ROI in both B2C and B2B situations.
- Highly fluent in English, both documented and spoken.
- Direct duty for an SEM financial plan exceeding GBP £3 Million PA.
- Specialized abilities: Specialist competence in Google Ads, Microsoft Ads, Meta Ads, Reddit Ads, Quora Ads, X Ads, TikTok Ads, YouTube Ads, CTV/OTT Ads, Remarketing / Retargeting Ads, Shopify Ads, Google Data analysis, Google Tag Manager, and other applicable promotion platforms which includes CRM and promotion automatic control channels like Salesforce &/or HubSpot.
- Expertise with A/B running test, success rate optimization, and leveraging running test channels.
- Clear articulation and company competencies in a remote setting.
- Competence in Google Workspace suite, especially Excel or Google Sheets.
- Expertise with project coordination or task volume management operational structures.
What Are We Seeking?
- Requirement Production / Paid Media: Exhibited track document in effectiveness promotion purchase promotion, both B2C and B2B, which includes expertise coordinating a significant financial plan across paid channels which includes, Google, Microsoft, Meta, X, TikTok, Reddit, Quora, Shopify, YouTube, StackAdapt, etc.
- Financial plan Development, Head Predicting: Expertise in shaping the organizing and implementation of various, sophisticated promotion programs, combined digital promotional initiatives, innovative experiment, and ROI supervising.
- Data analysis: In-depth data analysis profile and strong level of competence with data resources with the capability to produce, evaluate, and analyze data (which includes KPI documentation) and convert them into implementable steps.
- Industry Expertise: Expertise operating with buyer and B2B brands, preferably with exposure to the e-commerce or logistics sectors. Expertise with a price comparison website or a shipping operational base will be an added advantage.
- Response Management: Cozy offering innovative response and coordinating response methods connected with ad creatives and landing pages.
- Executive guidance Presence: Effective guidance presence, competent of producing buy-in across an interdisciplinary skilled set.
- Process Optimization: Reliable background submitting application process resources and management operational structures to enhance asset productivity, supply work on time, expect strategy modifications and modifications, and proactively pursue participant input to align requirements.
- Marketing Expertise: Well-versed in all marketing mediums and their suitable usage, which includes social platforms, display, SEM, SEO and mobile channels.
- Analytics-based Findings: Leverage analysis, data analysis, and corporate identity findings to enhance and enhance marketing effectiveness.
- Business Strategic insight: Proven expertise building personal expertise in the parcel dispatch and e-commerce landscape.
- Coordination abilities: Excels within a dynamic, remote-first growth environment, is highly structured, meticulous, and can juggle duties productively.
Application Due Date
- Wednesday 20th Aug, 2025
Steps To Apply
Suitable applicants should: Click here to submit application online