Chief, Promotion & Brand communications at Unified Payment Services Limited in Lagos

Position Overview

• The Group Chief, Promotion & Brand communications, will be charged with coordinating the Promotion & Brand communications lead for our company.
• The position holder will supervise all facets of corporate identity and product promotion, consciousness, and plan.
• The GH, Promotion & Brand communications will also be assigned with coordinating the organization’s brand communications endeavors.

Duties

• Formulate and execute complete promotion and information exchange plans in sync with the organization's entire business targets.
• Offer strategic counsel to the strategic leadership on industry trends, attractive landscape, and emerging avenues.
• Supervise the development and regular execution of corporate identity standard procedures to guarantee a robust, cohesive corporate identity identity.
• Improve corporate identity consciousness and reputation through creative marketing and strategic media placements.
• Strategize implement, and evaluate multi-channel promotional initiatives to lead customer conversion, retention, and relation.
• Utilize analytics-based findings to enhance promotion endeavors and enhance ROI.
• Oversee the promotion financial plan, making sure efficient distribution of assets to attain maximum effect.
• Formulate and oversee corporate information exchange plans, which includes brand communications, internal communications, and crisis information exchange.
• Supervise digital promotion programs, which includes social platforms, branded storytelling, SEO/SEM, and email promotion.
• Ensure clear, regular, and transparent information exchange across all levels of the organizationLeverage data analysis resources to measure and documentation on the performance of digital promotion initiatives.
• Coordinate clear communication between the organization and its participants to build confidence and partnership.
• Organize corporate community-related duty (CSR) initiatives to improve corporate reputation and group effect.

Qualifications

Applicants should have a Bsc with 12 - 15 years of expertise.