Chief, Digital Promotion at Unified Payments Services Limited in Lagos
Organization:
- Unified Payments Services Limited
Job Location:
- Lagos
Employment Type:
- Full time
Date Posted:
Job Description
Position Overview
- The Chief, Digital Promotion will head and implement the financial technology organisation’s digital business promotion strategy across all online channels.
- The preferred candidate will lead customer conversion, relation, retention, and corporate identity consciousness through effectiveness-driven marketing, branded storytelling, SEO/SEM, social platforms, email promotion, and paid marketing.
- This position requires both strategic thinking and practical implementation to grow the corporate identity and user base in a attractive financial tech space.
Primary duties
- Formulate and implement a complete digital business promotion strategy to assist corporate identity visibility, head production, and audience increase.
- Oversee effectiveness promotional initiatives (Google Ads, Meta, LinkedIn, etc.) with a concentration on ROI and CAC optimization.
- Supervise editorial plan which includes blogs, product pages, video content, bulletins, and website User experience.
- Enhance SEO/SEM plan to lead organic traffic and enhance search engine rankings.
- Head the organization’s social platforms plan and ensure regular corporate identity communication tone across channels.
- Leverage promotion automatic control resources for client orientation, segmentation, and retention marketing.
- Stay current with the latest practices, technical solutions, and algorithm modifications in the digital landscape.
- Supervise the digital promotion financial plan and ensure productive distribution across channels.
Application Due Date
- Wednesday 13th Aug, 2025
Steps To Apply
Suitable applicants should send their Resume to: mercy.joseph@up-ng.com using the Position name as the subject of the email.