Group Chief, Promotion and Corporate Information exchange at Unified Payments Services Limited in Lagos

Position Targets

• The Group Chief, Promotion & Brand communications will be charged with coordinating the Promotion & Brand communications lead for our company.
• The position holder will supervise all facets of corporate identity and product promotion, consciousness, and plan.
• The GH, Promotion & Brand communications will also be assigned with coordinating the organization’s brand communications endeavors.

Duties

• Formulate and execute complete promotion and information exchange plans in sync with the organization's entire business targets.
• Offer strategic counsel to the strategic leadership on industry trends, attractive landscape, and emerging avenues.
• Supervise the development and regular execution of corporate identity standard procedures to guarantee a robust, cohesive corporate identity identity.
• Improve corporate identity consciousness and reputation through creative marketing and strategic media placements.
• Strategize implement, and evaluate multi-channel promotional initiatives to lead customer conversion, retention, and relation.
• Utilize analytics-based findings to enhance promotion endeavors and enhance ROI.
• Oversee the promotion financial plan, making sure efficient distribution of assets to attain maximum effect.
• Formulate and oversee corporate information exchange plans, which includes brand communications, internal communications, and crisis information exchange.
• Supervise digital promotion programs, which includes social platforms, branded storytelling, SEO/SEM, and email promotion. Ensure clear, regular, and transparent information exchange across all levels of the company.
• Leverage data analysis resources to measure and documentation on the performance of digital promotion initiatives.
• Coordinate clear communication between the organization and its participants to build confidence and partnership. Organize corporate community-related duty (CSR) initiatives to improve corporate reputation and group effect.

Qualifications

• At least a Bsc in Promotion, Communications, or relevant field.
• A minimum of 14 years comprehensive work expertise in Promotion & Brand communications, with a minimum of 7 years in a strategic executive/executive guidance role, preferably in the Financial Solutions sector.
• Applicable accreditation inside the Promotion & Brand communications space.
• Outstanding expertise in corporate identity building and management.
• Expertise with digital and offline media, promotion methods, technical solutions, and initiatives that significantly effect the business (and income lead) positively.
• Exhibited capability to utilize market analysis and data to lead practical findings to guide business promotion strategy and enhance the customer experience.

Expertise:

• Strategic and forward-thinking; organizing, and innovative analytical abilities.
• Robust corporate and leadership abilities, which includes verified ability to oversee project/process.
• Good comprehension of our business and industry.
• An astute speaker.
• Result-oriented and indicators-driven.

Competencies / Skills:

Established leadership and verbal abilities (an astute speaker), with the capability to build cooperative strategic collaborations. Can transaction with ambiguity, tight timelines, and various key focuses in a dynamic environment and a robust people ability.