Collaborator, Digital Promotion and Communications officer at Unified Payments Services Limited in Lagos

Position Goal(s)

Use various channels to reach clients, build corporate identity consciousness and advance goods. Possess a in-depth understanding of digital promotion organizing plans.

Obligations & Duties

• Assist the development and execution of digital promotion communications plans
• Strategy digital promotional initiatives, which includes web, SEO/SEM, email, social platforms and display marketing.
• Support to the formation of winning plans to grow organisation social platforms presence
• Recognize practices and derive findings, for spend optimization
• Robust critical thinking to evaluate the full scope of customer experience across various channels and client touch points is key
• Assist in partnering with agencies and other vendor or associates to attain marketing targets  Measuring and status updates on the effectiveness of all digital promotional initiatives
• Derive promotion findings and convert to business decision
• Oversee CRM consolidation to entire business targets
• Channel optimization (Social platforms, web, email, and others)
• Content development for digital assets
• Calendar management 
• Data analysis and status updates
• Recognize practices and co-opt into communication tone
• Track key online indicators to track success
• Liase with promotion, sales, designs and content teams to enhance customer experience and ensure corporate identity uniformity
• Any other assignment as may be allocated.

Qualifications

• Education: Bachelor's degree/Higher national diploma in Promotion, Communications, Media or any other relevant field.
• Expertise: At least 4years’ expertise in digital promotion.
• Professional certification and qualifications necessary.
• Expertise in online listening resources.

Key Ability Qualifications:

• Expertise in online listening resources.
• Robust project coordination competencies.
• Pays meticulousness.
• Must be capable to manage various projects at the same time.
• Critical thinking with a issue resolution talent.
• Outstanding spoken communication and professional writing competencies.
• Good documentation drafting and public speaking.
• Demonstrable expertise top and coordinating SEO/SEM, promotion DB, email, social platforms and display marketing marketing.
• Expertise in optimizing landing pages and user funnels.
• Reliable expertise in data analysis resources (e.g. Google Data analysis).
• Expertise in operating remotely. Ability/Skills
• SEO/SEM.
• Data analysis and status updates.
• Marketing management.
• Results tracking
• Expertise and use of online listening resources Expertise in online promotion platforms.