Promotion & Growth Associate at Vantage Professionals in Nigeria

Primary duties

• Effectiveness Tracking & Optimization: Track key promotion indicators (likes, clicks, switches, signups), recognize funnel drop-offs, and endorse implementable enhancements. Assist A/B running test of headlines, graphics, and calls-to-action, and carry out basic rival and content audits.
• Corporate identity Building & Public involvement: Assist craft and preserve a robust corporate identity voice. Engage authentically with our online group and recognize collaboration or partnership avenues. Stay on top of market trends, hashtags, and applicable networks.
• Content Formation & Repurposing: Turn long-form content into compelling online posts, reels, and digital newsletters. Help in scripting teaching and principle-based content to build expert influence.
• Copywriting & Creative art:Compose compelling captions, email sequences, landing page copy, and head magnets. Produce visually appealing, on-corporate identity content using resources like Canva. Refine short-form videos using resources which includes CapCut or Descript.
• Email Promotion & Automatic control: Build and oversee email processes, head fostering sequences, and opt-in forms. Link landing pages and head magnets with CRM and promotion automatic control resources.
• Marketing Management (Paid & Organic): Strategize initiate, and enhance paid marketing marketing across Meta, Google, and LinkedIn. Use audience running test and retargeting plans to lead premium quality directs.
• Growth Plan & Implementation: Support to the implementation of go-to-market plans and determine best option client profiles (ICPs). Convert product findings and user input into growth-attentive marketing and strategic trials.
• Content Organizing & Planning: Formulate and preserve a on a weekly basis/every month content calendar to guarantee regular publishing across supporting channels.