Top level Social media personnel at Pulse Nigeria in Maryland, Lagos

Overview

We are looking for an skilled Top level Social media personnel to formulate and implement compelling, operational base-specific social platforms plans that lead audience growth and content effectiveness across Pulse’s owned channels and for customer brands. This position blends innovative content implementation with analytics-based organizing, requiring a firm knowledge of community-related practices, operational base industry standards, and corporate identity narrative creation. You will work alongside withcross-operational teams, customers, and participants to guarantee regular, influential content that aligns with entire corporate identity and marketing targets.

Obligations and Duties

• Strategize produce, and issue premium quality content across channels which includes Instagram, TikTok, Facebook, X/Twitter, LinkedIn, and YouTube.
• Formulate and oversee content calendars for a range of customers and brands in synchronization with wider promotion and marketing strategies.
• Work alongside art-directors, copywriters, and strategists to guarantee cohesive, compelling narrative creation and corporate identity uniformity.
• Track and engage with target groups to assist group management and build brand commitment.
• Evaluate key indicators across all social platforms channels and marketing to enhance posts and inform editorial plan.
• Organize documentation on key indicators, marketing performance, and practices for internal and customer evaluate.
• Support to an environment that fosters creativeness, creative invention, and collaboration inside the social platforms department to keep plans fresh, compelling, and applicable.
• Stay current with the latest practices, algorithm status reports, and operational base advancements to keep plans ongoing and attractive.
• Assist the organizing and implementation of both organic and paid marketing across channels.
• Supervise social platforms coverage and instantaneous enhancement of customer events, which includes on-ground content capture, live posting, and post-event content wrap-ups to optimize reach and relation.
• Distribute social platforms industry standards with the wider team and support to internal information exchange.

Qualifications

• Bsc in Promotion, Communications, or a relevant field (or equivalent expertise).
• 4+ years of expertise in social platforms management, ideally in a digital agency or media setting.
• Established history of producing and coordinating successful community-related marketing across key channels.
• Robust drafting and editing competencies, with the capability to adjust tone for different brands and target groups.
• Competence in social platforms resources like Hootsuite, Sprout Community-related, Meta Business Suite, or similar.
• Understanding with video content formation and editing resources will be an added advantage.
• Deep knowledge of social platforms algorithms, data analysis, and content industry standards.
• Highly structured, with outstanding schedule control competencies and meticulousness.
• A innovative thinker with a enthusiasm for narrative creation, content formation, and audience relation.
• Robust planning abilities with the capability to prioritize and oversee various projects at the same time.
• A innovative thinker with a enthusiasm for creative digital promotion, narrative creation, and corporate identity development.